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跨文化交際實用教程

跨文化交際實用教程

作者:胡囡囡
出版社:浙江大學出版社出版時間:2024-04-01
開本: 其他 頁數: 146
本類榜單:外語銷量榜
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跨文化交際實用教程 版權信息

  • ISBN:9787308245081
  • 條形碼:9787308245081 ; 978-7-308-24508-1
  • 裝幀:平裝-膠訂
  • 冊數:暫無
  • 重量:暫無
  • 所屬分類:>>

跨文化交際實用教程 內容簡介

本教材以美國跨文化交際培訓理論為依據,按照跨文化意識的喚醒、跨文化知識的吸取,跨文化情感體驗的增加以及跨文化交際技巧的提升四個步驟來安排教學內容。通過前期教學實踐的摸索,根據中國高校學生的具體情況和中英文兩種語言文化的異同,對教材內容選取進行篩選,通過主題討論、場景模擬、社會實踐等方式實現跨文化交際教學的目的。教材共10章,主題涉及文化和交際的內涵、跨文化交際的定義、語言交際、非語言交際、人際關系、社交習俗等內容。本教材還為學習者提供了相關閱讀書目,供學習者進一步拓展學習。全書以篇章結構為綱,以“案例”解讀為引導,兼顧理論系統、實際需要與學習的生動有趣,在培養學習者的跨文化交際能力的同時,提升學習者獨立思考和批判性思維的能力。

跨文化交際實用教程 目錄

Unit 1 Intercultural Communication Section A Warm-up Video Section B Case Section C Introduction to Culture and Communication Section D Cultural Tips: A Guide to Make Friends with Foreigners Section E Situations Section F Exercises Unit 2 Individualism and Collectivism Section A Warm-up Video Section B Case Section C Intercultural Communicatiori: Cultural Value Orientations Section D Cultural Tips: The Style of Individualism and Collectivism in Business Section E Situations Section F Exercises Unit 3 Verbal Communication Section A Warm-up Video Section B Case Section C Intercultural Communication: Verbal Communication Section D Cultural Tips: A Guide to Demonstrate Courtesy in English Section E Situations Section F Exercises Unit 4 Nonverbal Communication Section A Warm-up Video Section B Case Section C Intercultural Communication: Nonverbal Communication Section D Cultural Tips: The Meaning of Hand Gestures around World Section E Situations Section F Exercises Unit 5 High-Context and Low-Context Cultures Section A Warm-up Video Section B Case Section C Intercultural Communication: Communication in High-Context vs. Low-Context Cultures Section D Cultural Tips: Conversational Silence Section E Situations Section F Exercises Unit 6 Culture Shock Section A Warm-up Video Section B Case Section C Intercultural Communication: Culture Shock - and Culture Fatigues Section D Cultural Tips: Managing Expectations and Understanding Culture Similarity Section E Situations Section F Exercises Unit 7 Ingroups and Outgroups Section A Warm-up Video Section B Case Section C Intercultural Communication: Ingroups and Outgroups Section D Cultural Tips: Ingroups/Outgroups in Collectivist and Individualist Cultures Section E Situations Section F Exercises Unit 8 Stereotypes Section A Warm-up Video Section B Case Section C Intercultural Communication: Stereotypes and Automatic & Controlled Information Processing Section D Cultural Tips: Avoiding Stereotypes in the Workplace Section E Situations Section F Exercises Unit 9 Ethnocentrism Section A Warm-up Video Section B Case Section C Intercultural Communication: Ethnocentrism vs. Culture Relativism Section D Cultural Tips: Dealing with Cross-Cultural Issues Section E Situations Section F Exercises Unit 10 Cultural Integration Section A Warm-up Video Section B Case Section C Intercultural Communication: Understanding Cultural Identity and Integration Section D Cultural Tips: How to Be an Effective Cross- Cultural Communicator--A Pilot's Guide to Success Section E Situations Section F Exercises References
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跨文化交際實用教程 作者簡介

胡囡囡,浙江金融職業學院副教授,商務英語教研室副主任,主編國家規劃教材2本,主持浙江省教育廳、浙江省社科聯等廳級及以上課題6項,參與省級課題核心成員2項。發表論文20余篇。

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